Thursday, February 14, 2008

USAirways changes frequent flier program, customers get screwed

They say these changes are driven to offset rising fuel costs.

Not sure if I agree with the idea that making it more difficult for your most lucrative customers to reach their LOYALTY rewards is a sound business strategy.

Wait a minute, I'm sure: It's not.

Here's the highlow-lights:
Accrual

Tickets purchased on/after March 1, 2008 for travel on US Airways on/after May 1, 2008 will earn the actual number of miles flown and will no longer earn a minimum of 500 miles per segment.

Tickets flown on partner airlines after May 1, 2008 will earn the actual number of miles flown.

Tickets purchased prior to March 1, 2008 will continue to earn the 500 mile minimum for travel after May 1, 2008.

Accrual on flight segments greater than 500 miles in length are not impacted by this change.

Redemption

Members redeeming miles for award travel online within 14-days of departure will be assessed a quick ticketing fee of $50 per ticket.

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